The new Digital Threads blog!

Welcome to Digital Threads, your ultimate resource for mastering visual communications for your online e-commerce brand.

Digital Threads is run by me, Jade Fearon - a seasoned digital designer with over a decade of e-commerce experience.

Here, I’ll share top tips, hacks, and insider tried and true skills on all aspects of online design for your business, including:

• Understanding Your Customer Journey

Learn how to map out and optimise every touchpoint with your users.

• Brand Building

Develop a cohesive and memorable brand identity that resonates with your audience.

• Photography and Video Content

Master the art of how to create and visually showcasing your products with high-impact visuals.

• Content Planning

Organise and plan your content effectively to keep your users engaged and coming back for more.

• Briefing Designers

Communicate your vision clearly to designers to ensure consistent, high-quality output.

• Web Design

Build a user-friendly and visually compelling e-commerce site that put end-use at the forefront to result in conversion.

• Email Design

Create attention-grabbing email campaigns that drive engagement and sales.

• Digital Advertising

Learn how to craft ads that capture attention by learning how to order information and convert clicks into customers.

• What's Next for AI

Stay ahead of the curve by exploring the future of artificial intelligence in design and e-commerce.

• Design software

Unlock the full potential of your e-commerce brand with Figma! Dive into expert tips, guides, and free resources to help you master the platform and take your digital design skills to the next level.

Stay tuned for insights, tips, and hacks to elevate your brand’s digital presence!